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Interior Design in Phoenix
Restaurants, hotels, cafes, and retail spaces designed to tell a story and turn a first visit into a lasting memory.
Book a Discovery CallA Phoenix Commercial & Hospitality Design Firm
House of Form is a commercial and hospitality interior design firm in Phoenix, Arizona. We design restaurants, hotels, cafes, breweries, and retail spaces that tell a story and turn a first visit into a lasting memory. Founder Dala Al-Fuwaires leads every project from brand concept through the finished space, so the name on the door and the room behind it speak as one.
Spaces That Work As Hard As They Look
Restaurants & Bars
Dining rooms, cocktail bars, and immersive concepts built for flow and atmosphere.
Hotels & Hospitality
Boutique hotel interiors shaped from the lobby to the last guest room.
Cafes & Breweries
Coffee shops, breweries, and everyday gathering places with real character.
Retail & Showrooms
Store and showroom environments that turn browsing into an experience.
Multifamily Amenities
Lobbies, lounges, and amenity spaces that give a community its identity.
Brand Identity
Naming, logos, and brand systems designed alongside the space itself.
Design With a Point of View
Story first
Every space begins with a narrative, drawn from the owner, the brand, and the place it lives.
Brand and interior under one roof
Naming, identity, and interiors are designed together, so nothing feels borrowed or bolted on.
Award-winning work
Our projects have earned multiple design awards, and CALA Scottsdale has been featured on Bravo.
Rooted in Arizona
A Phoenix studio designing across Phoenix, Scottsdale, Gilbert, Tempe, and Las Vegas.
A Few Rooms We Are Proud Of
CALA Scottsdale
Award-winning · Featured on Bravo
36 Below
Award-winning
Gypsy Cup
Award-winning · Press
Wren House Brewing
Press
Harumi Sushi & Bar
Press
Laymoon Cafe
PortfolioFrom First Call to Final Reveal
Discovery Call
We learn the vision, the guests, and the story you want the space to tell.
Concept & Story
We shape a narrative and a look, from mood to materials to brand.
Design & Documentation
We develop the full design and the drawings your team builds from.
Build Support & Reveal
We stay close through construction to the day the doors open.
Awarded and In the Press
Our work has earned multiple design awards and press features across Arizona hospitality.
Based in Phoenix, Designing Across the Valley and Beyond
Our studio is in Phoenix, Arizona. We design commercial and hospitality spaces across Phoenix, Scottsdale, Gilbert, Tempe, Chandler, and Paradise Valley, and we work with hospitality clients in Las Vegas, Nevada.
Commercial Interior Design, Answered
What does a commercial interior designer do?
A commercial interior designer plans and designs spaces built for business and guests, such as restaurants, hotels, cafes, and shops. The work covers layout, materials, lighting, custom details, and how the space supports both the brand and the people who use it.
Do you design restaurants and hotels?
Yes. Restaurants, bars, cafes, breweries, and boutique hotels are core to our work, alongside retail and multifamily amenity spaces. We often design the brand identity and the interior together.
What areas do you serve?
We are based in Phoenix and design across the greater Phoenix area, including Scottsdale, Gilbert, Tempe, Chandler, and Paradise Valley. We also work with hospitality clients in Las Vegas, Nevada.
How do we get started?
Every project begins with a discovery call. We learn your vision, your space, and your timeline, then outline how we would approach the design together.
